Science writers spend a lot of time interacting with researchers and people from the mainstream academia. Science is based on logic and a...

Science writing is about explaining complex ideas that nobody wants to keep secret; science journalism is about explaining things that...

Social media has emerged as a boon for information dissemination in several domains, SCIENCE COMMUNICATION definitely being one of them....

The most impactful science stories are those that are written keeping in mind the relevance to various aspects of the society. Why?...

My introduction to the world of science communication resulted from the frustration of not being able to translate my lab work into a...

Scientists aspiring to become science journalists often find the process of interviewing their sources challenging. Years of being wary...

A rule of thumb to follow if you aspire to be a science communicator or you are a researcher who wants to communicate research to the lay...

Science journalism - A field that involves interaction between scientists, journalists, and the public to facilitate the conveyance of...

Credibility and scientific accuracy Fact-check content Indicate scientific basis - Link references/sources Maintain transparency -...

Social media has emerged as a boon for information dissemination in several domains, and science communication is definitely one of them....

Why is it important to define the audience in science communication? Appropriate reach and impact Different audience groups addressed...

The Public Engagement Triangle is a framework developed by Lindsey Coulborne that reflects various possible goals of public engagement...

Researchers are trained to: Ask and answer research questions Produce evidence based research, concepts, and findings Clearly state...

Improves the population’s beliefs about science Generates social acceptance of scientific facts and concepts Ensures public trust and...

Goals To share recent scientific findings and excitement for science with the society To increase public appreciation of science To...

Public understanding Traditional approach Increase public understanding of scientific research, findings, and concepts One-way discourse...

What? Use of: Appropriate skills Media Activities Dialogue To achieve AEIOU: A - Awareness E - Enjoyment I - Interest O - Opinion-forming...